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The 5 Main Types of Outdoor Displays

What Are The Different Genres Of Outdoor Displays, And Which Can Work For You?

Outdoor Displays

The explosion of the promotional display industry has created many new display categories that hadn’t been previously available.  One of the signage types to benefit most from this explosion is that of outdoor displays.  Now the summer months – which  in the past would often see a drop in business – can be utilized to draw potential customers through the use of unique and engaging outdoor signs.  In this blog we’ll take a brief survey of what’s currently on the market and how you can use these signs for your particular needs.

- Pop Up Tents are used most often by vendors/exhibitors at street festivals, farmer’s markets, and other outdoor events.  They consist of collapsible hardware and either vinyl or knit-polyester fabric tops that are printed with brands/logos in brilliant full color.  Pop Up Tents are available in varying sizes, and they provide shelter to both event workers and attendees, plus they have a variety of available add-ons such as full back walls, side walls, and even feather flag tent toppers.

- Feather Flags and Bow Flags, along with Pop Up Tents, are one of the most common outdoor displays on the market.  These flags have been used for years to attract attention to storefronts, but with the advent of new hardware they are now able to be attached to variety of surfaces, including pop up tents, street poles, and more.  Additionally, new Premium shapes have hit the market, which represent the first-ever design evolution of these always popular outdoor displays.

- Outdoor Banner Stands take the design concepts of traditional trade show banner displays, and then adapt both the hardware and graphics for outdoor use.  Hardware becomes more “beefy” with the addition of weighted bases and springs or swivels to increase pliability in high winds, and graphics are printed on vinyl or fabric specifically formulated to withstand inclement weather.

- Outdoor Event Furniture, such as seen here, is a relative newcomer to the world of outdoor displays, but can have a huge impact on an exhibiting area.  By providing a place for potential customers to relax inside of your exhibit space, you have succeeded in both attracting possible business as well as positively associating your brand in the minds of those potential customers; a win-win!

- Pole Signs and Street Banners have become a go-to for municipalities looking to either “spruce up” the look of a public thoroughfare or to advertise a special location or event.  Advancements in technology now allow for varying display types – such as feather flags and bow flags – to be mounted to poles, for a unique look not previously possible.

As you can see, no matter what your summer advertising goals are, there is a perfect outdoor display available for you.  Now get out and get selling!




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